Speaking to the hearts and minds of city-dwellers
Move to More aims to inspire Australians to live, work and invest in regional Australia. From career, lifestyle and wellbeing, regional Australia delivers more of all the good things in life.
Move to More draws on research by the Regional Australia Institute that confirms a life in regional Australia is top of mind for thousands of city-dwellers who want more space, more family time and a better connection with the environment and their community. In fact, the research shows one-in- five were considering a sea-change or tree-change.
Moreover, more than two-thirds are considering moving were ready to do so within a year!
Instead of being exhausted on the weekend, I have energy to explore this amazing place and do things like rock-climbing, white-water rafting and hiking.
The top three factors driving people to leave the city life are:
- Avoiding roads and traffic congestion (70%);
- Reducing general stress and anxiety (69%);
- Reducing cost of living (68%)
Move to More launched in 2021, with a national awareness campaign speaking to the regionally curious about the lifestyle, housing, career and community benefits of life outside city bounds.