Careers at Council
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Manager - Tourism Strategy and Experiences

Dubbo Regional Council

Date posted: April 29, 2025

Closes: May 21, 2025


At the heart of community. At the start of the future.

Join us as our new Manager Tourism Strategy and Experiences for a brand-new opportunity!

The Manager Tourism Strategy & Experiences will lead the Old Dubbo Gaol, Wellington Caves Complex and Visitor Information Centre teams within the Strategy, Partnerships & Engagement division. The role focuses on delivering high quality services and strengthening our community engagement with tourism experiences.


Find personal and professional growth:

The Manager Tourism Strategy and Experiences is responsible for the strategic management, experience delivery and financial performance of Council’s visitor experiences and services including the Old Dubbo Gaol, Wellington Caves and the Dubbo and Wellington Visitor Information Centres.

The position is also accountable for identifying and driving partnerships with government, industry and operators to grow the visitor economy including experience development, cooperative destination marketing, packaging and developing services to target market segments, including education and group tourism and development of a comprehensive tourism strategy that aligns with the Dubbo Regional Council’s economic development priorities. We’d love to have you on board. Enjoy a fast-paced, collaborative work environment where you’ll grow professionally while helping to shape the future of the Dubbo Region.

You'll find growth through:

  • Operations Management of our three dynamic tourism experiences; Old Dubbo Gaol, Wellington Caves Complex and Visitor Information Centres
  • The chance to align cross divisional support in a changing environment
  • Providing compassionate change management support


What you'll bring

To thrive in this role, you will need:

  • Bachelor Degree
    in Tourism, Marketing, Business, or related discipline and/or experience
    commensurate to the qualification.

  • Demonstrated experience in commercial business
    management and in the strategic management of a public/tourism facility.

  • High level organisational skills with demonstrated
    experience in managing multiple projects and engaging with multiple
    stakeholders.

  • Excellent skills in research and data analysis
    and the ability to undertake economic, business and financial analysis.

  • Superior business management and communication
    skills with demonstrated ability to build and maintain positive, cooperative
    and productive relationships with staff, the community and key stakeholders.

  • Experience in developing commercial and/or
    government partnerships to deliver improved business performance or customer
    service outcomes.

We would also love you to have:

  • Experience in developing or managing business
    marketing strategies and campaigns.

Ready for your opportunity?

Join us, and help strengthen our community and your career.

This position offers an attractive annual salary ranging from $121,093 to $163,833

To find out more about this role, explore the Position Description and feel free to reach out to our Director, Strategy, Partnerships & Engagement on 02 6801 4550.

If this role sounds like you, we would love to hear from you, simply click Apply Now!

Applications close 9:00am Wednesday 21st May 2025

Please Note: Notifications are primarily system generated. Please ensure your email is correct before submitting an application to avoid missing crucial updates and required information.


Why Dubbo Regional Council?

At Dubbo Regional Council, you’ll find a great combination. Here’s what you can expect in your career with us:

  • Find purpose and impact

Everything you do at Dubbo Regional Council makes a difference for so many people, in so many ways. It’ll always be that way. But right here, right now, we’re at the heart of some big change - and this is your once-in-a-lifetime opportunity to help us shape the future for communities here and beyond.

  • Find personal and professional growth

You’ll find so much variety here. We’re doing diverse, high-impact work at scale. For you, that means plenty of opportunity to develop your skills and future career.

  • Find people you can count on and a lifestyle you love

Your career matters, but so does your life outside of work. You don’t have to sacrifice one for the other. Here, you’ll achieve and grow in a great place to live and work, with people who truly care.

You’ll also enjoy a range of other benefits:

  • Find a better balance - enjoy a 35-hour work week with flexible options, plus generous leave allowances.
  • Make your pay go further with a variety of salary-packaging options, including Rainbow Cottage Childcare, novated vehicle leasing, self-education expenses, disability/income protection insurance, and so much more.
  • Be rewarded for your impact with our annual Staff Excellence Awards and find real connection with our supportive team environment and active social club.
  • Prioritise your health and wellbeing with our Fitness Passport, comprehensive Wellbeing Program, annual flu vaccination, and Employee Assistance Program for you and your family.


Dubbo Regional Council is part of Wiradjuri Country and we acknowledge all clan groups that reside within the Dubbo and Wellington Wiradjuri Nation. We are an equal opportunity employer that values diversity and inclusion, and we strongly encourage applications from Aboriginal and Torres Strait Islander peoples, and people of all ages, genders, abilities and cultural backgrounds.

Apply for this role

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